We Help Business Owners Prepare Business Plan Presentations that Raise Capital On Favorable Terms
In order to help our clients raise the money they need, we "double-team" with them on three presentation aspects: (1) business plan substance; (2) preparation; and (3) delivery.
The substance, preparation, and delivery can be likened to a three-legged stool:
The substance of business model and marketing strategy--if not wisely chosen--cannot likely be overcome by the most splendid preparation of a business plan and investor presentation. And similarly, no spell-binding presentation delivery can be expected to make up for a business plan that doesn't "add up," or hasn't been well thought-through and persuasively written.
Savvy investors and bankers know this. They can see through the weaknesses on any leg of this three-legged-stool. After working with hundreds of clients, we've heard all the questions and seen all the rabbit-holes that can be dug up by money-sources!
Our specific "deliverables": (1) substance--creating or revisiting your business model, and re-thinking your sales & marketing strategy; (2) preparation--writing a 30-40 page business plan, and a 10-12 page investor presentation; and (3) delivery--coaching you on making an investor presentation that gets approved. Once funding is achieved, we often help clients--if asked--to implement parts of their new business plan.
It pays to “double-team” this all-important presentation development, with your CEO working with Doug Hedlund. (It's like double-teaming with two defenders against the star player on a basketball opponent.)
This isn't a run-of-the-mill project to do yourself with a business plan book, or 'recipe-like' business plan software, or delegating the task to someone who hasn't the experience to do it well. Instead, it calls for a serious outside point-of-view from a business-plan pro--one who also has 15 years of CEO experience himself, and a Columbia MBA in marketing.
As a business strategy & plan consultant, Doug has helped client CEOs of more than 450 different product manufacturers and service marketers to reassess their marketing approach, develop their business plans, attract investment capital, manage their operations, and expand their businesses profitably. Why not bring all this experience and expertise to bear on your strategy, plan, and presentation?
"War is too important to be left to the generals."
---Former French prime minister George Clemenceau
...and the same might well be said about CEO's and their financing presentations!
Our passion is to help business owners raise the capital they need, and see them achieve their sales and profit goals. If you're a tech start-up founder, a G/M of a new division, or a CEO who thinks the "fit" might be right for you, call Doug anytime at
You may be confident of your business strategy & plan to the point of absolute certainty. BUT—no matter how smart and sure you are, it usually helps to get a serious outside point-of-view about what you’re planning to do, before you start throwing money around.
The answers depend on whether you know what you’re doing, how persuasively you sell your plan, and how well you execute it. Assuming, that is, that the strategy makes sense, and the plan is reasonably “do-able.” The strategy and plan we develop together—we'll double-team on it—will give your business it’s very best chance to succeed in the marketplace.
Why? Simply because nobody does it better. Period.
"Double-team" your business plan. Give your business it's very best chance to succeed in the marketplace. E-mail us for a free copy of "A CEO's Guide to Business Plan Presentations That Raise Capital"
Feel free to contact us if you’d like to know more. (What's to lose?)
Turn-around time is no more than 60 working days—and sometimes less if you must have it sooner. We like nothing more than to have our strategy and plan launched successfully. (We provide implementation assistance with your finished plan if you need it.)
Your satisfaction is guaranteed. Our fees are both reasonable and budgetable. You can pay by check, credit card or PayPal.
E-mail Doug your questions, or call him to get started today at
Tell an experienced pro what you’re thinking about doing—preferably before you start throwing money around! Give your business it’s very best chance to succeed in the marketplace.